It is the strong belief of 3 European symphony orchestras, that the societal relevance and the contribution to quality of life of (symphonic) classical music can be brought back and enlarged by (re)involvement and (re)engagement of lost and new audiences. To reach this goal, rethinking and redesigning (part of) an orchestra’s activities is needed. In order to do so, 3 European orchestras will cooperate in a ‘European Orchestra Laboratory’.
Within a two year period 2014-2016, each orchestra will create experimental events to attract specified non-traditional audiences by a specific approach. Knowledge, experiences and results will be shared and exchanged. In this way, the EO-Lab significantly accelerates the learning and innovative capacity of each participating orchestra and the European symphonic sector as a whole. Partners in the EO-LAB are: The Netherlands Symphony Orchestra (based in Enschede), Odense Symfoniorkester and Tonkünstler Orchester Niederösterreich. Associate partner: BBC Philharmonic. This project is supported by the Creative Europe Programme of the European Union.
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