Orchestra ads do sometimes look homemade. However, this one from San Diego Symphony for the 2018-19 season is really smart!
San Diego Symphony 2018-19 season ad
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Toolbox
Thoughts, links and tools for orchestra management strategies
Live Screenings to recrute orchestras new audiences
Concerts of orchestras performing live music and a movie on screen have become more popular in the last few years. These formats are expensive (scores, performing rights, technichal equipment etc.). However, they are very successful. Orchestras are reaching out to a far more diverse audience, compared to a ‚normal‘ classical concert.
Movie screen behind the orchestra
An interview with Mae Crosby – a specialist in live film concerts – about the topic situation and on the great potential of this art form is a must-read: http://symphonyinternational.net/just-a-fad-film-screenings-with-live-orchestra/
@DetroitSymphony launches “Classroom” webpage – resource for teachers and students
With the support of a National Endowment for the Arts (NEA) grant, the Detroit Symphony Orchestra (DSO) has created DSO Classroom, a new online hub for students, teachers, and schools at dso.org/classroom.
DSO Classroom features music curriculum guides for educators as well as on-demand video access to DSO educational concerts, artist interviews, behind-the-scenes content, and more. Meant to be an easy-to-use resource, the page unifies the content of several previous pages under the umbrella of the Wu Family Academy of Learning and Engagement, the DSO’s education wing.
Visitors can also use DSO Classroom to register for free Live from Orchestra Hall: Classroom Edition webcasts, get information about joining the DSO’s Civic Youth Ensembles, and learn more about upcoming Wu Family Academy programming.
The DSO worked with Troy, MI-based Media Genesis, a longtime web partner, to create the new pages, and used video-platform services designed by Brightcove, Inc.
@ClassicalNEXT 2018: Call for Proposals
Submit Your Programme Proposal for Classical:NEXT 2018
The call for proposals for Classical:NEXT 2018 is still open. Once again, classical and art music musicians, ensembles, speakers, project leaders and more, are asked to submit their future thinking ideas to shape the programme for next year.
Proposals can be submitted for the following formats: Live Showcases; Club Showcases; Project Pitches and Conference Sessions.
Curated ‘by the community for the community’, outstanding ”NEXT“ proposals are carefully selected by an independent Classical:NEXT Jury. To submit your proposal use our online proposal system. Please note submissions must be made by Friday, 29 September 2017.
Safety tips for professional #musicians to survive in an #orchestra
An orchestra is a very special workplace: “A colleague is a musician who plays the same instrument, but not as well as you do”. If you work together with some 80, 90 or 100 highly talented idividuals but have to become an artistic unit on stage whilst performing a peace of music, it is very important to understand your own role and behaviour as well as those of the colleagues. “Who has got colleagues in an orchestra doesn’t need any other enemies”, another musicians joke (?) says.
For example: the Montreal Symphony Orchestra
String players from Kentucky (US) have tried to write down 39 rules and safety tips for professional musicians how to behave/survive in an orchestra. Most of them are simply true and extremly helpful. Find more about here: http://www.violinexcerpts.com/38-orchestra-dos-and-donts/
At least, it’s a question of self-conception, professionalism and corporate behaviour and spirit to work together in an orchestra.
How selected #Orchestras integrate #digital tools
Orchestras around the globe are looking for pathways in the very fast changing digital environment. Only some orchestras can make money from media business, at least only, if they do it on their own behalf.
Home of Berlin Philharmonic and the DCH Ltd.
A good example is the Digital Concert Hall (DCH) of the Berlin Philharmonic. Find more information on this topic in this presentation, which has been hold at 4th International Orchestra Conference in Montreal on May 12, 2017:
4th International Orchestra Conference in Montreal is on the way
From May 11 to 14 the international orchestra community is gathering in Montreal. 300 delegates from more than 40 countries will discuss cutting edge topics of the industry.
International Orchestra Conference
Created in 2008 by FIM (International Federation of Musicians), the International Orchestra Conference takes place every three years. The previous editions took place in Berlin (2008), Amsterdam (2011) and Oslo (2014). The aim of this dedicated conference is to give symphony orchestra or opera musicians down to the smallest ensemble orchestras the opportunity to share their experiences, concerns and initiatives on issues such as improving working conditions, consolidating employment, risk prevention where health and safety are concerned, developing audiences or public or private financial perpetuation.
A place of exchange for musicians and managers
Since its first edition in 2008, the International Orchestra Conference has invited administrators to take part in panels alongside musicians’ representatives. This open approach enables us to address issues of common interest together, without excluding controversy.
Financing methods, the impact of digital on the way orchestras operate and their relationship with the public, taking risks into account where occupational health is concerned, the involvement of musicians in elaborating artistic projects – these are but a few examples of the numerous issues which musicians and managers address. We need to take up issues and submit them for debate.
Orchestras: an essential cultural mission
In February 2014, musicians’ representatives meeting at the 3rd International Orchestra Conference stated: “Support for symphony and opera music, which are a precious and fragile part of our cultural heritage, is a prime responsibility of national, regional and local governments“. In what has become known as the Oslo Call, they also called on political decision makers “to honour this responsibility, by providing orchestras with the means that are necessary to pursue their missions and thus contribute to, and enhance artistic, social and economic life“.
This public service mission for orchestras reaffirmed here fulfils our societies’ need for culture, providing them with both artistic excellence and social bonding.
Find programme here.
