Orchestra ads do sometimes look homemade. However, this one from San Diego Symphony for the 2018-19 season is really smart!
Musicians from Wurttembergische Philharmonie Reutlingen (next to Stuttgart, Germany) meet each other with instruments and tuxedo in the local shopping mall for an orchestra flashmob – nice idea!
Dear colleagues worldwide: We all love to work in the orchestra field. It’s a thrilling expierience to sit in the concert hall or an opera house, to hear an orchestra, ensemble and soloists performing great materpieces of music under the baton of a congenius maestro. And it’s a great feeling too, when you hear the applauding and cheering audience. When you know that the musicians and the management have done a good job.
But doing a good job means to run your business on a highly developed professional level. And there are so many issues and challenges we face worldwide. The most important are 1. developing our audiences, 2. showing people that we are relevant to them and their lifes and 3. balancing our budgets.
Let’s share expieriences,views and challenges on these and other interesting issues!